Before we get into this, let me wish you a merry Christmas Eve, December 24, day off of work, or whatever you are celebrating today. No matter what it is that you’re celebrating or up to, I hope you’re happy, enjoying the company of those that matter most to you, and staying safe.
This is the fourth installment of 3 Links. Day-to-day I spend a fair bit of time reading other people’s blog content. These are 3 blog posts that I’ve read in the last week or so, that I recommend you read as well:
In this article, Brian Solis details the fragmentation of media consumption on digital devices and how they are used sequentially and/or simultaneously. This article is packed full of interesting information and stats.
Drew Neisser lists 13 marketing strategies and tactics that could be worth your effort for the New Year. Included in the list are thoughts such as decreasing dependence on Facebook for social marketing, build and nurture your own communities, cull actionable insights from social data mining, and better taking advantage of the natural synergies that exist between events, social media activity and content generation, to list a few.
This isn’t an overly long or detailed article, but Jay Baer details the main difference between how women and men use Pinterest. If you use Pinterest as part of your social media marketing efforts, you’ll want to read this article and shift your content strategy accordingly.
Take a read, let me know what you think. If you find these posts to be interesting, valuable or entertaining, I encourage you to leave these bloggers a comment with your thoughts as well.
Have you read anything great that you’d like to share? Please feel free to do so in the comments, or on Twitter @RGBSocial